The future of PC gaming is in microtransactions? It does not take a genius to realize that the free-to-play games are popping up like mushrooms. There are many brands that have or are important to have a free version apparently. The formula is simple: the player can download and freely come into play, but paying for a whole range of additional services like better equipment, additional playing time, extra characters and so on.
At first many people would have bet in the failure of similar projects. Who ever would pay real dollars for virtual shotgun? Instead, users seem to have millions available to spend money to have a better chance of winning. Not for nothing that some have dubbed the trend "free-to-play, pay-to-win." Electronic Arts is one of most publishers is pushing the market free-to-play.
Talking Gamesindustry.biz, Frank Gibeau, head of EA Games, said that it is a market that can make a profit similar to that console, due primarily to lower development costs. EA wants to grow the sector by investing more capital and expanding across multiple platforms and territories in the first off limits.
Gibeau gives the example of Need for Speed World which is going very well in Russia, Brazil and Ukraine, where EA can not sell games directly packaged. The old-school players are not concerned, because the market for free-to-play games do not cannibalize one of Triple A, but it will support.
However, expect more and more important brands adapted to the world of F2P.
At first many people would have bet in the failure of similar projects. Who ever would pay real dollars for virtual shotgun? Instead, users seem to have millions available to spend money to have a better chance of winning. Not for nothing that some have dubbed the trend "free-to-play, pay-to-win." Electronic Arts is one of most publishers is pushing the market free-to-play.
Talking Gamesindustry.biz, Frank Gibeau, head of EA Games, said that it is a market that can make a profit similar to that console, due primarily to lower development costs. EA wants to grow the sector by investing more capital and expanding across multiple platforms and territories in the first off limits.
Gibeau gives the example of Need for Speed World which is going very well in Russia, Brazil and Ukraine, where EA can not sell games directly packaged. The old-school players are not concerned, because the market for free-to-play games do not cannibalize one of Triple A, but it will support.
However, expect more and more important brands adapted to the world of F2P.
- Team Fortress 2 Goes Free to Play, As Does the Rest of the Games Industry (24/06/2011)
- I giochi in offerta su AppStore del 18 giugno 2011 (18/06/2011)
- Microsoft rumored to be working with Devs on free to play gaming scheme (27/06/2011)
- Free-to-Play games coming to Xbox Live, says insider (24/06/2011)
- Xbox To Support Free-To-Play Games Soon (24/06/2011)
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