A Series of Unfortunate Events The ex-Bizarre Gareth Wilson recently moved to Sumo Digital, told some background of the unfortunate events that led to the closure of the glorious British team, explaining, inter alia, the example of Blur. In general, says Wilson, we are in a period where it is difficult to bring out a new IP at this stage of the life cycle of console games are largely the facts and considering the general crisis people prefer to spend money on products that already know and trust.
In addition, the timing was very wrong, throwing Blur directly against Split / Second and ModNation Racers, are just two examples of the same period. The game eventually sold 31,000 units in the first month in the U.S., although the data were collected in a short period of marketing. Today, says Wilson, the games often sell millions or struggling to cover expenses, it is difficult to reach a satisfactory middle ground and the standard of quality in general has risen, just see how many titles have an average of more than voting 80 among those released in 2010.
Source: Eurogamer
In addition, the timing was very wrong, throwing Blur directly against Split / Second and ModNation Racers, are just two examples of the same period. The game eventually sold 31,000 units in the first month in the U.S., although the data were collected in a short period of marketing. Today, says Wilson, the games often sell millions or struggling to cover expenses, it is difficult to reach a satisfactory middle ground and the standard of quality in general has risen, just see how many titles have an average of more than voting 80 among those released in 2010.
Source: Eurogamer
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