Blizzard has officially confirmed that the number of subscribers to World of Warcraft after the release of Cataclysm has fallen. "We ended last quarter with 11.4 million subscribers around the world," said Blizzard CEO Michael Morhaime, at a conference last night. In October 2010, the same company had triumphantly announced that it has reached the milestone of 12 million subscribers.
"From these data we can draw the conclusion that the public has consumed the last expansion of the game much faster than the other, which has subsequently declined rapidly as the number of users," said Morhaime. "This is a normal trend, but we're already working on new content that we will announce in the near future." Blizzard plans to reduce the waiting time of the next contents, the first of which should arrive in the second quarter of 2012.
Another DLC would then be scheduled for the end of 2013 .. Finally, Morhaime has always stressed how the growth trend of WOW users to follow a sinusoidal line: "Everything has always depended on new content, which have always guided the history and success of World of Warcraft." Just last night Activision Blizzard had announced profit growth in the first quarter of 2011. 
"From these data we can draw the conclusion that the public has consumed the last expansion of the game much faster than the other, which has subsequently declined rapidly as the number of users," said Morhaime. "This is a normal trend, but we're already working on new content that we will announce in the near future." Blizzard plans to reduce the waiting time of the next contents, the first of which should arrive in the second quarter of 2012.
Another DLC would then be scheduled for the end of 2013 .. Finally, Morhaime has always stressed how the growth trend of WOW users to follow a sinusoidal line: "Everything has always depended on new content, which have always guided the history and success of World of Warcraft." Just last night Activision Blizzard had announced profit growth in the first quarter of 2011.
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