Tuesday, May 10, 2011

Growth in profits for Activision

Activision Blizzard has closed the first quarter of the fiscal year with profits of $ 503 million and revenues of $ 1.4 billion, a result higher than the same period last year. In the quarter under review, Call of Duty: World of Warcraft Black Ops and were the most important titles for the publisher; sales package First Strike has increased by 20% compared to those of Stimulus Modern Warfare 2 for a total of about 3 million units sold.

Overall, do you know Activision, users of Black Ops play 58 minutes a day, a figure of 55 minutes per day on average spent by users of the Facebook social network. 395 million dollars were received by the company under the Business World of Warcraft. Overall, the digital business of Activision Blizzard has generated 30% of the company's revenues in Q1.

In the coming months, Activision Blizzard will release DLC Packs for Black Ops Escalation, Transformers the game: Dark of the Moon and the spin-off for Kinect, in the Wipeout Zone. The publisher has also mentioned the "next generation MMO", a Call of Duty based on micro-transactions for the Chinese market, a digital platform for Call of Duty, the new game from Bungie and adventure Skylander's Spyro's Adventure.

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