Monday, May 16, 2011

Market in the hands of a few brands "

During an interview with MTV, the creative director of Splash Damage, Richard Ham, said that innovation is constrained by the "cannibals" of the gaming industry. "The game collects 1% to 99% of the profits, and this is a problem for innovation," said Ham. "We must find a way to get people even to the other games on the market because many of these are really well done and deserve to succeed.

If that happens, people willing to take risks will diminish more and more". Splash Damage has released a few days ago Brink, Shooter for PC, PlayStation 3 and Xbox 360.

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