Wednesday, February 16, 2011

Declining sales of Atari

The MMO from Cryptic Studios, Champions Online and Star Trek Online, Atari have allowed to grow by 500% (for a total of 18.4 million euro) the business of online gaming in the first nine months of fiscal 2010/2011. In much of the growth is attributable to the adoption of a model free-to-play MMO Champions Online, which the publisher has registered by now the results "promising".

"In line with expectations" of Atari, however, the performance of commercially Test Drive Unlimited 2. The publisher's income in the third quarter of the fiscal year decreased by 52.5% over the same period last year for a total of 11.4 million euro. A decrease (-55.7%), including the volume of sales to a total of 41 million €.

According to Atari, the decline is due to new policies of the publishers, whose strategies include the launch of a number of games and less leverage on the business of online products. "Over the next month will publish games based on classic Atari as well as Ghostbusters, Dungeons and Dragons and The Witcher," said CEO Jim Wilson.

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