GameStop has opened a digital store on Facebook, making it the first retailer of games using the popular social network to expand their business operations. According to GamesIndustry, the shop on Facebook will be based on digital technologies and McAfee Adgregate and enable customers to GameStop to reserve games and arrange purchases through social networks.
"Social commerce on Facebook complete in a natural way the activities of our digital and shop in our network," says vice president of e-commerce for GameStop, Kelly Mulroney. "Millions of customers already follow us on Facebook, and technology ShopFansw (of Adgregate) will allow us to offer new channels to make their purchases." In recent days, GameStop has announced that it has purchased Impulse and the company president, Tony Bartel, announced the interest of the dealer against the segment of the tablet.
"Social commerce on Facebook complete in a natural way the activities of our digital and shop in our network," says vice president of e-commerce for GameStop, Kelly Mulroney. "Millions of customers already follow us on Facebook, and technology ShopFansw (of Adgregate) will allow us to offer new channels to make their purchases." In recent days, GameStop has announced that it has purchased Impulse and the company president, Tony Bartel, announced the interest of the dealer against the segment of the tablet.
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