The CEO of Activision, Bobby Kotick, has revealed more details on the study on the innovative platform Beachhead and Call of Duty created by the division. "We currently have several teams and studies concerned with the development of online and services. Our leadership is strengthened and today we announced the creation of the study Beachhead, who will undergo only one platform and unique content and services for our community of Call of Duty.
" "We believe that our position will enable us to take advantage of both the traditional business of digital. We always say that the big getting bigger, but this does not happen only at the retail level.'s Why we offer consumers the option of buying directly from us Blizzard games and we intend to enhance the experience of Call of Duty in the same way with our new digital platform created by Beachhead.
" In the past, Activision has repeatedly said they do not want to transform the multiplayer of Call of Duty to making payment. Therefore possible that the new platform is a solution similar to Battle. net of Blizzard, where players of the various World of Warcraft, StarCraft and Diablo can meet in the same virtual space.
According to an analyst at Wedbush Securities, Michael Pachter, who in the past has repeatedly suggested a fee for online Call of Duty, the announcement of Beachhead it is rather clear: "When you mention you are talking about premium content, exclusive of expenditures for consumers, "said a source Videogame. 
" "We believe that our position will enable us to take advantage of both the traditional business of digital. We always say that the big getting bigger, but this does not happen only at the retail level.'s Why we offer consumers the option of buying directly from us Blizzard games and we intend to enhance the experience of Call of Duty in the same way with our new digital platform created by Beachhead.
" In the past, Activision has repeatedly said they do not want to transform the multiplayer of Call of Duty to making payment. Therefore possible that the new platform is a solution similar to Battle. net of Blizzard, where players of the various World of Warcraft, StarCraft and Diablo can meet in the same virtual space.
According to an analyst at Wedbush Securities, Michael Pachter, who in the past has repeatedly suggested a fee for online Call of Duty, the announcement of Beachhead it is rather clear: "When you mention you are talking about premium content, exclusive of expenditures for consumers, "said a source Videogame.
- Call Of Duty Gets New Activision Studio, Beachhead, Dedicated To Online Content [Activision Creates New Call Of Duty Studio For Online Integration] (10/02/2011)
- Cliffy B. - no room for more shooters in Call of Duty arena (08/02/2011)
- Beachhead Announced By Activision -- Will Create Online Call Of Duty Content (09/02/2011)
- Beachhead studio to work on Call of Duty 'digital platform' (09/02/2011)
- Call of Duty "Digital Platform" in Development (09/02/2011)
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